Scheduling women’s international series in their own window is the future for Cricket after the success of the day-night Ashes Test.
CA chief executive James Sutherland and other senior figures from the governing body witnessed the the pink-ball match against England at North Sydney Oval and left having had their decision to put it on before the men’s Test series begins justified.
“We purposely scheduled the series at this time leading into the men’s event,” Sutherland said.
“I think last time we hosted the Ashes the women’s Ashes it started right at the end of the men’s one-day series…there was a bit of an overlap. We sought of felt like having this exclusive window leading into the men’s Ashes is the right time and I think that’s proven to be the case.”
CA have already chosen to do the same with the World Twenty20 championship which they will host in 2020. The women’s competition, previously conducted alongside the men’s and often with matches as curtain raisers to the male tournament, will have its own place in the calendar.
The combined crowd at North Sydney was mid-afternoon on day four on Sunday nearly 12,000 but the ambition at the World T20, with the event having its own breathing space, is for the finals to be staged in major stadiums such as the SCG, MCG or Adelaide Oval.
“Clearly we’ve got a light on the hill and it’s the women’s T20,” Sutherland said. “We purposely sought approval from the ICC to schedule that away from the men’s event and have it in the first half of the year.
“They sold out Lord’s for the final of the women’s World Cup (in July). That should be an aspiration for us as we look ahead ot the World T20. The finals, n matches, getting big crowds. We’ve got to share the content around but at the same time we want to play in the big venues.
“Some of it is contingent on making it through to the finals but you’d like to think that if got through to the final you could play it at one of the big grounds in any one of our cities. Why not?”